While CRM software is most commonly used to manage a business-customer relationship, CRM software systems are also used in the same way to manage business contacts, employees, clients, contract wins and sales leads. Typically, CRM software is used in the enterprise, however, many products scale and can be used in a business of any size.
GD’s Customer Relationship Management Software (CRM) covers a broad set of applications designed to help businesses manage many of the following business processes:
